Get the best life possible with the money you have.

Year in and year out you are being compared with last year’s returns, indexes, and competitors. It’s a no-win game over time, and the time has come to transplant your central value proposition from ROI to “They Live Happily Ever After”. Today’s clients want more from you than being a purveyor of products or an asset allocator. They can get these things elsewhere at much less cost.

By becoming an financial storyteller, you will demonstrate your wisdom, experience, and insights, and help your clients clarify their story about their meaningful transitions, priorities, and goals. You have the storytelling tools and the skills to truly make a difference in their lives.

Topics covered:

• How do you change a client’s perception with stories that you are strictly an investment manager or product salesperson?
• How do you speak in your stories to what matters most to your clients?
• How do you build a business model that is good for everyone involved: you, your client, and your organization?
• How do you avoid becoming a commodity and reposition yourself with your storytelling as your client’s trusted advisor?

About Peter de Kuster

Peter de Kuster is the founder of Telling the Financial Story – how Financial Services Professionals can engage their clients with the power of story. Peter’s approach combines indepth storytelling and marketing expertise with over 20 years experience in the financial services industry.

Peter is founder of the Heroine’s Journey and Hero’s Journey project where worldwide thousands of professionals shared their story of making money doing what you love. He wrote 50+ books. Peter has an MBA in Marketing,  MBA in Financial Economics and graduated at university in Sociology and Communication Sciences.

Join us for a truly transformational vacation for the mind.

Practical Info

The price of this three day storytelling seminar is Euro 2850 excluding VAT per person.  There are special prices when you want to attend with three or more people.

You can reach Peter for questions about dates and the program by mailing him at peterdekuster@hotmail.nl  

TIMETABLE

09.40    Tea & Coffee on arrival

10.00     Morning Session

13.00     Lunch Break

14.00     Afternoon Session

17.00     Drinks

DATES